How Few Companies Succeed… Why Don't the Rest Succeed?

Verne Harnish

“…This methodology is the true foundation of growth for your personal and company. Verne has drawn a very good guide that will prove his future readiness. It offers the entrepreneur starting points for an approach that can be implemented immediately. He knows very well how to describe them briefly and trigger us.”

Ned N. Cotton – Co-founder, ScaleUp Company

More than a decade has passed since Verne Harnish's bestselling book Mastering the Rockefeller Habits was first published. Scaling Up (Rockefeller Habits 2.0) is the first major overhaul of this business classic detailing practical tools and techniques for building an industry-dominated business. This book has been written so that everyone, from frontline employees to senior executives, can align to contribute to the growth of the firm.

Scaling Up focuses on the four main decision areas every company needs to get right: People, Strategy, Execution, and Cash. The book includes many of the updated One-Page Strategic Plans and The Rockefeller Habits ChecklistTM that more than 40,000 companies worldwide have used to successfully grow (while enjoying growth of $10M, $100M, $1B and more). Includes new one-page tool.

Verne Harnish, a venture investor in many growing companies, is the founder of the world-renowned Entrepreneurs' Organization (EO); Founder of EO's senior executive program at MIT; He is also the founder of Scaling Up (formerly Gazelles), a global executive education, coaching and technology firm. President of the biannual ScaleUp Summits, including Mastering the Rockefeller Habits; He is also the author of The Greatest Business Decisions of All Times and Scaling Up (Rockefeller Habits 2.0), with a foreword by Jim Collins. Verne also chairs the boards of The Riordan Clinic and Geversity, and is closely involved in piano, tennis and magic as an official member of the International Brotherhood of Magicians.